By Dominic Cockram
It has certainly been a busy few days for the VW crisis management team. If they had a mature and practiced crisis preparedness capability in place then hopefully they will have been hard at work for some time now. Suggestions are that others did have some foresight that all was not well in the industry from the roadside test reports, so there may have been some early work going on.
But, in facing this potentially overwhelming corporate crisis, how should VW set about managing the crisis, identifying their priorities and ensuring their reputation recovery? Continue reading
Posted in Crisis Communications, Crisis Leadership, Crisis Management, Crisis Management Planning, Reputation Management, Thought Leadership
- Tagged business, communication, communications, corporate communications, corporate reputation, crisis communications, crisis leadership, crisis management, crisis management conference, crisis management plan, crisis management team, crisis planning, Crisis PR, volkswagen
By Katie Collison
Sitting observing crisis management exercises can be a frustrating business. In preparation I’ve read the procedures, I know what the team roles and responsibilities should be, understood how the team should operate, and seen the supporting tools and templates that should add structure to the response. What should happen and what often does happen are two very different things. On paper the response should be efficient, structured, proactive. The reality is rather more chaotic, haphazard, and reactive. Continue reading
By Dominic Cockram
Concerned about hackers, protesters, weather disasters or even the threat of terrorist attack? You may want to look a bit closer to home. It is an established fact in crisis management circles that some of the biggest vulnerabilities an organisation faces come from its own staff. Whether that be a conspicuously hidden post-it note with log-in details to all the company accounts; opening a harmless looking email loaded with malware; or a disgruntled employee (or ex-employee) using company resources to tarnish a reputation.
Last week, HMV learnt this lesson the hard way when their Continue reading
Posted in Case Studies, Crisis Communications, Crisis Management, Reputation Management, Social Media
- Tagged business, corporate communications, crisis management plan, HMV, HMV firing tweets, redundancy, risk, Twitter crisis