Engaging the top team in crisis preparedness

Crisis-Management-Insights-Survey-2015-011.pngChief executives, managing directors and other senior business leaders are failing to engage fully in crisis preparedness and risk undermining their organisation’s ability to manage crises, according to Steelhenge and Regester Larkin’s latest crisis management survey.

The survey of 170 large companies from 27 countries revealed that big business understands the need to prepare for a crisis, with 86 per cent of respondents owning a crisis management plan, 59 per cent carrying out crisis training and 68 per cent conducting crisis exercises at least annually. It is clear that crisis preparedness is high on the agenda. Continue reading

Volkswagen: a long road to recovery

By Dominic Cockram

220px-Volkswagen_logo_2012.svgIt has certainly been a busy few days for the VW crisis management team. If they had a mature and practiced crisis preparedness capability in place then hopefully they will have been hard at work for some time now. Suggestions are that others did have some foresight that all was not well in the industry from the roadside test reports, so there may have been some early work going on.

But, in facing this potentially overwhelming corporate crisis, how should VW set about managing the crisis, identifying their priorities and ensuring their reputation recovery? Continue reading

Getting ahead in the reputation game

Reputation Management Concept on the Cogwheels.Reputation and the importance of a good reputation is well understood; for businesses reputation is a vital and valuable commercial asset, albeit intangible. But how do organisations actively protect their reputation and manage the risks to it being damaged?

That is a harder question to answer. The 2014 Forbes Insights Survey found that 39 per cent of companies surveyed rated the maturity of their reputation risk programmes as “average” or “below average,” and only 19 per cent gave themselves an “A” grade for their capabilities at managing reputation risk. Clearly there is still much to be done – but what? In this blog, I offer some ideas for consideration and debate.

Influencers of corporate reputation 

External perceptions of quality, transparency and trust are key influencers of corporate reputation, as found by research published in the Edelman Trust Barometer (an annual survey of more than 5,000 informed publics in 23 countries), the Fortune 500 listing of the world’s most admired companies and the Reputation Institute. But herein lie the first two problems for reputation risk management.  Reputation is an intangible asset and its gift is in the hands of your stakeholders; both factors make it harder to gauge. Continue reading

Key Themes from the Crisis Management Conference 2014

IMG_0580Last month, we were delighted to welcome a capacity audience of international delegates to the Crisis Management Conference (CMC) 2014 in London.

The day had an auspicious start with the official launch of the new British Standard in Crisis Management, BS 11200 by the UK Cabinet Office and the British Standards Institution.  BS 11200 is the successor to PAS 200 and marks a significant point in crisis management as it codifies accumulated best practice into top-level guidance for organisations looking to implement a crisis management capability.

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Launch of BS 11200 – the new British Standard for Crisis Management

bs11200In May this year, the Cabinet Office and BSI published BS 11200 – the new British Standard for Crisis Management – Guidance and Good Practice.  Its official launch will be on 18th September in London.

Many would say the new Standard is long overdue; others that crisis management is already covered by ISO 22301, the International Standard for Business Continuity Management Systems.  However, whatever your view, no one can demur from the fact that BS 11200 covers the subject in far more depth and detail than any other Standard hitherto.

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When the Heat is On – Social Media Fails

twitterbirdThe advent of social media has radically altered the context in which the reputation of an organisation is managed. Social media can be friend and foe. On the one hand, social media platforms are immensely powerful channels to reach stakeholders with your planned message but on the other, the same characteristics that enable this, namely speed of communication, prevalence and pervasiveness, can also precipitate and catapult an organisation into crisis.

The way that events transpire online and, more specifically, on social media platforms are now intimately linked to how organisations fare once times get tough. With 72% of all Internet users active on social media and over 500 million users on Twitter alone businesses can no longer afford to endure the potential for either reputational or financial damages that come hand in hand with todays social media crisis if poorly managed.

So, in the spirit of learning from the mistakes of others, we outline three top social media crises of last year and examine the lessons we can learn from them.

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Situational Awareness – supporting the CEO’s critical decision-making in a crisis

By Dominic Cockram

Situational awarenessThis blog is the second in a series that looks at the challenges of managing information in a crisis and how to ensure the top team gets the information it needs. The first looked at “Managing the Upward Flow of Information in a Crisis – What Matters Most?” Here managing information to build situational awareness is under the spotlight – how to pull together that cohesive and informative picture that gives the boss just what he needs and no more.

It is a fact that almost all crisis teams find information management one of the greatest challenges in responding to an incident. Why does this matter? It matters because effective information management is the bedrock that allows the critical decision-making by the strategic crisis management team that will lead an organisation out of a crisis.

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Resilience and Crisis Management – what to look for in 2014?

By Dominic Cockram

Opinions on hot topics for 2014As the torrential rain and gales continue and, with the wettest January in UK already recorded, the mind swings to what else 2014 will hold for us within the resilience and crisis management world. Just for starters, we should see the launch of two new British Standards for Crisis Management and Resilience, both borne of the increasingly turbulent world in which organisations are operating and striving for success. I have also compiled a list of the Top 10 topics most likely to influence us this year. Continue reading

Managing the upward flow of information in a crisis – what matters most?

By Dominic Cockram

The BriefHaving worked over the last few months with some of the larger organisations in the world, both in the UK and internationally, it has been fascinating to reflect on the unique challenges presented to a “super-corporate” in delivering crisis management and crisis leadership at the top.

Naturally, one of the greatest challenges is in the management and transfer of information about the crisis.  Quite rightly, it is filtered as it percolates up to senior leadership levels but any CEO worth his salt wants to get a feel for the reality “on the ground” and a true sense of what is happening.  This is difficult to achieve from a report which has gone through several levels of review, filter and reduction and which may be given by another executive who is also not on the ground.

So a challenge is presented, not least because any CEO appearing in front of the world’s media is going to want – and need – to be armed not only with his facts and key messages but also to be able to demonstrate he genuinely knows and feels what it is like for those right at the heart of the crisis.  Empathy is a difficult thing to achieve when you have only been presented with the “strategic issues” in a rather colourless fashion.  Yet in crisis communications, it is something the media and public are looking for and can be so judgmental about.  Continue reading

Crisis Management Planning 101: Learning from Asiana’s Mistakes

By Isobel Nicholas

South Korea’s Asiana Airlines was roundly criticised in the aftermath of its response to the crash of Flight 214 on Sunday 6th July 2013 at San Francisco airport, inflicting severe damage to its reputation.  The criticism largely stems from its silence in the hours after the crash and the lack of information made available to support victims of the crash and their families as they struggled to find out what had happened and whether their loved ones were involved.

Here we review what happened and look at what lessons in crisis management planning and crisis communications can be learned. Continue reading